For those who fantasize about an evening stroll along the Avenue des Champs-Élysées, Tory Burch debuts a glimpse into the romantic side of Parisian life with a teaser video for her new ‘Paris’ capsule collection. In the video, Burch reinterprets a scene from the 1951 film An American in Paris as a young man discusses his love-struck interest in a beautiful woman, played by Margaret Qualley. Filmed in collaboration with , the teaser video, entitled L’Américaine is shot with the kind of hazy, nostalgic lens that makes us instantly wistful, but the real focus of the campaign is Burch’s pitch-perfect collection of classic American sportswear, which has its own personality on par with that of French style. In the film, Qualley is as effortlessly chic and enviable as any Parisian counterpart. As summer winds down and the chance of a whirlwind weekend trip to Paris slips through our fingers once more, this video transports us to the place we dream of being.
Tory Burch’s ‘Paris’ capsule collection will be available online and at select Tory Burch boutiques from September 2015.
Video: Courtesy of Tory Burch