Last season’s girl was a 1970s East Coast co-ed, but Spring/Summer 2016 signals a turn toward warmer climes at BCBGMaxAzria. This time around, the brand focuses on the West Coast version of its gamine 70s girl, who traded in the stitched-up ponchos and furry finery of the past season for a more cheerful palette and lighter layers. Bohemian chic has proven to be an irrepressible trend, but this brand is smart enough to improve upon the aesthetic rather than regurgitate the same-old, same-old.
BCBGMaxAzria achieved a new twist on bohemia by pairing flowing, colorful tunics, ponchos, and tie-dye shirts with sportier pieces like streetwise printed jumpsuits, embroidered metallic jackets, and graphically striped culottes. Top it all off with a bucket hat and you’re well on your way to the ultimate fusion of modern street, 1970s boho, and 1990s rebel style.
While its vibrant prints, youthful silhouettes, and flowy layers were a lot of fun, the collection suffered from piled-on styling. When individual pieces hit the shelves, chances are shoppers won’t be buying them up just to stack them haphazardly together, because, believe it or not, we’d like such beautifully worked pieces to stand on their own. Layering a tribal vest over a lavender knit sweater, printed tank, and fuzzy skirt just looks sloppy, but take that vest and add it to a bandeau and track pants and you have a killer, current look. The mash-up of prints and patterns made it a little difficult to see the forest for the trees, but, all in all, BCBG hit its stride with the kind of clothes festival goers and the hip parade alike will snap up in haste.
Photos: Courtesy of Imaxtree