Video Exclusive: Behind the Scenes of the Giorgio Armani Fall/Winter 2014 Campaign

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In their first ever collaboration, fashion photographer Sølve Sundsbø was tapped by Giorgio Armani to shoot its ad campaign for Fall/Winter 2014. Sundsbø is especially well known in the fashion industry for creating flawless images that appear to be airbrushed, but in reality are not. In the video below, we are treated to a behind-the-scenes look at the photoshoot, which focuses on Armani’s menswear and womenswear collections for the upcoming season, along with a close-up look of the accessories in the collection. This campaign is also the first time model Marikka Juhler has appeared in an Armani ad, and the video beautifully juxtaposes her dark, willowy beauty against Armani’s lime-green separates and loosely tailored suits. Model George Alsford is also seen in the video representing the menswear portion of the collection. The campaign debuts this month in the international press, and the collection will hit shelves in the fall.

Video Exclusive: Behind the Scenes of the Giorgio Armani Fall/Winter 2014 Campaign

Photos and Video: Courtesy of Giorgio Armani

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