Longchamp Launches Bespoke Bag Service

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Photo: Courtesy of Longchamp

This year, Longchamp celebrates the 20th anniversary of one of its most iconic bags, ‘Le Pliage’. To honor the long-cherished design, the French luxury label has created Le Pliage Cuir Personalized, a bespoke service for customers to create their own versions of the signature bag, down to every last detail. The customized design journey begins by choosing from three different sizes – small, medium, or large. There are eight different vibrant hues of sumptuous, foldable leather to choose from: black, taupe, orange, pink, lemon, camel, indigo, and vermilion. Each part of the bag can be rendered in a different color. The finishing touch to this custom-made experience is the chance to add your initials on the main body, in either perforated or embossed letters.

After all the details have been finalized, the personalized bag arrives within four to six weeks – just in time for your next exotic holiday. Prices start at an affordable AED 2,300. The new tailor-made service is exclusively available at three of the brand’s boutiques in the Middle East: Mall of the Emirates in Dubai, Galleria in Abu Dhabi, and The Avenues in Kuwait.

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