When Jeremy Scott presented his Fall/Winter 2014 collection for Moschino during Milan Fashion Week, many were pleasantly taken by surprise, as the designer turned to international fast food chains and candy brands for inspiration. Taking a daring step, Scott transformed the famous McDonald’s logo, the trademark Golden Arches, into a whimsically shaped ‘M’ for Moschino. Happy Meal crossbody bags, French fry phone covers, and ‘M’ branded ketchup-and-mustard-colored shoulder bags were some of the highlights of Fashion Month. Outside the shows, the stars of international street style were already incorporating these and other tasty accessories into their looks. The metallic potato chip clutch by Anya Hindmarch made its off-runway debut in Paris, adding a playful touch to our street style model’s chic outfit. Another popular food-inspired accessory was Olympia Le Tan’s milk carton clutch – we spotted one in a pretty pastel pink and another in off white and soft blue. Complimenting the high-fashion milk cartons were tiny cereal box clutches of our childhood favorites, Coco Pops and Frosted Flakes, from Hindmarch’s fall/winter collection. While they may not be actual food – although, how convenient would that be? – these food-inspired products are a humorous and on-trend way to update your accessories repertoire for the forthcoming season.
Click through our gallery for a closer look at this almost edible accessories trend.