Bvlgari Brings Whimsy and Luxury to Its E-Commerce Launch

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Photo: Courtesy of Bvlgari

Once upon a time, the thought of buying fine jewelry or high-end luxury items online would never have crossed our minds, and furthermore, wasn’t even a possibility. However, the e-commerce world is evolving rapidly. While the touch-and-feel aspect of in-person shopping cannot be identically replicated, technology has made it possible to experience all of the alluring aspects of luxury products through 360-degree, 3D product imaging, augmented reality, and more. What was once a static image on your screen now has an immersive virtual identity. 

Bvlgari is one of fastest brands to meet this new market and hungry demand. With a brand new e-commerce platform in the UAE, the legendary Roman maison is bringing its unparalleled customer service and shopping experience to regional shoppers like never before. What you expect from a visit to a Bvlgari boutique is reinvented online, with a client-centric approach that puts the maison’s experienced customer service team at your fingertips. Included in the Bvlgari e-commerce experience, you’ll find exclusive packaging, free shipping, flexible delivery, complimentary exchanges, and a bevvy of easy-to-navigate payment options. Bvlgari also emphasizes after-sale services like cleaning, repairing, resizing, and more.

For its audacious launch in the region, Bvlgari tapped Saudi singer and actor Aseel Omran, Saudi designer and presenter Alanoud Badr (aka Fozaza), Emirati entrepreneur and influencer Mthayel Al Ali, and Emirati influencer Nouf Al Tamimi to star in its local e-commerce campaign. In the engaging illustrations of each regional personality, their Bvlgari online shopping journey is depicted in illuminating and whimsical detail.

Visit www.bulgari.com/en-ae to shop Bvlgari today.

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