Still one of the region’s most creative brands, Reemami has just unveiled its Spring/Summer 2019 collection, but with a new and unexpected look. For the first time, designer Reema Al Banna works with florals that she developed true to her preference for pushing the envelope – hand-sketched prints have been paired with unexpected graphics to transform many of the pieces into wearable works of art.
Exemplifying the unconventional nature of this brand comes the photoshoot, above, created by Reemami exclusively for Savoir Flair. It stars the lovely Luz Salem Villamil, who you might recognize as the Deputy Director of Cinema Akil at Alserkal Avenue. Villamil, who is recovering from her battle with cancer, embodies grace in the face of fear. Her incredible story will soon be told in the digital pages of Goodness, but until then, this stunning shoot will convey through images what words simply cannot capture about her valiant spirit.
Production Reemami Photography Collective Editor-in-Chief Haleh Nia Head of Production Maya Itani Junior Producer Maria Popova Makeup Artist Bobby V Caparas