Fashion Rebels Are (Finally) Welcome at Boucheron

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Apple might be rendering the jack cable obsolete with every new product release, but most of us think of it as the original way we connected with the things that colored our worlds with everything good – phone calls to family, music shared between friends, a song we strummed for our sweetheart. Call it “old school” if you want, but the jack cable, in all its analog beauty, still means something to us – if only for nostalgia’s sake.

French luxury house Boucheron took this idea to create an endlessly versatile array of jewelry entitled the ‘Jack de Boucheron’ collection, which contains necklaces and bracelets that transform by plugging and unplugging the ‘jack’ end to shorten or lengthen the pieces. While Boucheron has long been considered one of the world’s leading fine-jewelry brands, with 161 years of experience backing up that reputation, the ‘Jack de Boucheron’ collection showcases a new chapter in its history – one that invites the fashion rebel to take part in its legacy. If you really want to get clever with the ‘Jack de Boucheron Long Necklace’, you can even lengthen it to turn it into a belt, elegantly looped around your waist. It’s really up to you how you want to wear it, and trust us: you will want to wear it.

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