Loewe Shines Ibiza in a Whole New Light This Season

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Jonathan Anderson was only a child the first time he visited Ibiza, a quintessential European getaway in the Balearic Islands that is home to both yoga retreats and all-night underground raves alike. The vibrant island made a lasting impression on the designer, who well remembers the juxtaposition of Ibiza’s grit and glamour.

Over the past few seasons, Anderson has restored one of Ibiza’s most well-known destinations to its rightful place in fashion history books: Paula’s. This iconic island boutique was a hub for celebrities like Freddy Mercury, Bianca Jagger, Donna Summer, and other stylish denizens who came to Ibiza to play in the 1970s, but it has long been closed. However, a visit to the island brought a rare opportunity for Anderson to explore Paula’s archives, and it was there that he began to draw upon the boutique’s original print designs for his own collections for Loewe.

Through its ‘Paula’s Ibiza III’ collection, the spirit of Paula’s has been resurrected for the modern era in the form of crocheted skirts, oversized hoodies, embroidered totes, and more – it’s akin to  mainlining the heyday of the 1970s straight into your sartorial veins. In this range of lookbook photos, shared exclusively with Savoir Flair, you’ll be caught up in the exhilaration and spirit of the island, its natives, and the contrast between Ibiza’s reality and its party-oriented persona. The collection will be available online and in stores come April 2019.

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