Burberry has a new Creative Director, a new logo, a new monogram, and a new look. Under Riccardo Tisci’s guidance, the label has embraced the synthesis between its binary identities – streetwear and classic styles both have a place at Burberry. Exemplifying this combination is its new ‘TB’ bag, which bears the new monogram in gold on the flap. What’s unique about this new emblem is that it closely resembles the flourish of a graffiti tag on a midnight act of vandalism, lending an edge to an otherwise sophisticated bag. Classic leather and a range of sizes and shades make the Burberry ‘TB’ bag one that fits a worldwide range of styles.
For proof, look no further than the global influencers, actresses, models, and stylists who are reaching for the ‘TB’ bag every chance they get. From South Korea and China to the US and Denmark, style stars like Gigi Hadid, Sophia Roe, and Sulli are working this intriguing bag into their spring/summer wardrobes. See how the “It” girls are carrying their Burberry “It” bags in the gallery, below.
Irina Shayk went for matching neutrals, pairing her handsome Burberry ‘TB’ bag with matching boots and a camel-colored coat.
Amanda Shadforth liked her Burberry ‘TB’ bag so much that she doubled-up on it.
Jisoo, K-pop star and singer for Black Pink, showcased her sleek black Burberry ‘TB’ bag to her more than 12 million followers on Instagram.
Stylist Débora Rosa showed a great take on the Burberry ‘TB’ bag, strapping it across her chest like a sash and pairing it with a cool street style logo trench.
South Korean singer and actress Sulli shows off her chic side in a two-tone Burberry ‘TB’ bag and a classic red lip.
Sophia Roe epitomizes Scandi style, pairing her classic Burberry trench with a simple tee-and-trouser combination and accessorizing it with a chic ‘TB’ bag.
As one of China’s most popular actresses, Zhao Wei is a style influencer of the highest order. To enhance her timeless look, she chose a bright pop of red in the form of a Burberry ‘TB’ bag.
Mia Goth put together a posh look for the launch of the Vivienne Westwood and Burberry collaboration, and finished it with the ‘TB’ bag.
Chinese actress Zhou Dongyu opted for a smaller version of the Burberry ‘TB’ bag in black to contrast with her ivory puff-sleeve shirtdress.