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To introduce #ReduxGrunge, @LilyMcMenamy is wearing the exact look her mom, Kristen McMenamy wore when she closed the original Grunge collection as the groom to Kate Moss’ bride. Lily brings her own character, energy and spirit to the same look 25 years later photographed by Juergen Teller for our Marc Jacobs Grunge Redux 1993/2018. Explore the full collection exclusively available for preorder now on marcjacobs.com
Picture it: New York in the early 1990s. The fashion scene was all about bright colors and geometric prints while teetering on the verge of something groundbreaking. The likes of Nirvana, Pearl Jam, and Courtney Love were wearing flannel shirts and oversized cardigans, giving the world a little taste of grunge fashion before it reached the masses. And over in the industry, a young Marc Jacobs was about to turn waves into tides, transforming this look into a truly defining moment for the decade. Enter: the Perry Ellis Spring/Summer 1993 collection.
A set of 26 looks, it was created in collaboration with famed cartoonist Robert Crumb and put Jacobs’ name on the map – and eventually got him fired. Now, the designer is going back to his roots by bringing his iconic collection – with all 26 looks and Dr. Martens to boot – back into the mainstream with ‘Redux Grunge’. And because model Kristen McMenamy closed the show back in 1993, her daughter Lily McMenamy has been tapped for the collection, as revealed by photos from famed photographer Juergen Teller.
Meanwhile, models Gigi Hadid, Slick Woods, and Dree Hemingway make an appearance in the lookbook sporting Birkenstocks, floral slipdresses, and plenty of flannel. Although it has been 25 years, ‘Redux Grunge’ is still personifying values such as authenticity, acceptance, freedom and tolerance, celebrating “the everyday and the extraordinary”. Pre-order your slice of history here.