Shop the Shade Giving Millennial Pink a Run for Its Money in 2018

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Lulu Frost worn by Blair Eadie
Photo: Courtesy of Lulu Frost

Move over millennial pink – there’s a new pastel in town and it’s shaping up to be the hue du jour. While Pantone’s 2018 Color of the Year is the eye-popping shade of Ultra Violet, a derivative of this popular color has been catching our eye ever since it debuted on the Spring/Summer 2018 catwalks.

Lilac, a slightly muted pastel purple, is the new millennial pink. From ghostly pale to deep brown, this easy-on-the-eyes shade looks great on nearly every skin tone and, when worn near the face, has a softening effect. Head-to-toe lilac was a strong look on the Spring/Summer 2018 runways, as evidenced by full suits at Victoria Beckham and plentiful separates at Tibi.

Choosing from a range of masculine suits and feminine slipdresses, as well as a wide array of beauty products and accessories, lilac is – without a doubt – the shade to reach for in 2018 when you want to update your look. From the affordable to the aspirational, here are some of our favorite lilac-toned products available right now.

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