F Is For… Fearless Women (and Fendi, of Course)

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Between the countless scandals coming out of Hollywood and the feminism-in-fashion movement being championed all over the globe, 2017 has felt like a year riddled with contradictions. But now, prestigious fashion houses are putting the spotlight on the better half of the equation. Cue: Fendi’s F Is for… Freerunners campaign.

The impactful video is the latest in its ‘F Is for…’ series and features Ninja Warrior UK finalist Katie McDonnell showcasing her insane Parkour skills. And what better place for her to jump over, somersault across, and literally throw herself at brick walls than atop Palazzo Della Civiltà Italiana, the address of Fendi’s storied headquarters? Watch the video above to see McDonnell and her partner Erik Mukhametshin defy gravity wearing Fendi’s latest leisurewear collection.

Fendi fearless runners
Photo: Courtesy of Fendi
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