Traveling to Paris and Milan to see the most sought-after runway shows and buying clothes for a living sounds like the ultimate dream, right? But the reality is, as you may already know, completely different. Street-style chaos, cool afterparties, and rubbing elbows with celebrities and designers aside, fashion is a serious business – and a multi-billion-dollar business at that.
For insight into what it’s really like to be a luxury fashion buyer, Farah Mounzer of the Symphony Style Group (which includes Temperley London and Roland Mouret boutiques in Dubai) documented her recent trip to Paris, sharing snippets of her journey exclusively with Savoir Flair. Scroll through to discover what Fashion Week is really like for an industry insider. Deliveroo dinners? They’re just like us.
“My packing must-haves for my buying trip: Bose noise-cancelling headphones, my own breakfast muesli that I (unashamedly) bring to the breakfast hall, a book, hand cream from Buly 1803, and vitamin C.”
“Arrived at my hotel in Paris, which has become a second home. They are used to my Deliveroo orders and breakfast muesli by now – we are past the judgment phase.”
“Not your typical Parisian view from the room, but I’m happy with it! It’s enough to get the weather update for the day and hear the neighborhood waking up.”
“Next, it’s on to the showroom visits. My first stop today is Roksanda. The interior décor of the showroom makes you want to hang out here all day.”
“Rabih Kayrouz’s collection is always exciting to buy – you just know you’ll be making someone so happy once it hits the store shelves.”
“Qatari designer Wadha’s presentation and collection were so strong.”
“Amazing pieces from Rosie Assoulin; they are the perfect balance between fine tailoring and fun creations.”
“Toni Maticevski always takes basic shapes and twists them in unexpected places. It makes whoever is wearing them look instantly cool and elegant.”
“A lovely boulangerie in the 15th arrondissement. The owner was kind enough to let me snap a picture without buying any bread.”
“I went in, took the photo, successfully avoided the bread and dessert temptations, and left politely with a ‘merci‘.”
“A gift from the hotel reception in honor of International Women’s Day!”
“After the showroom appointments, this is where the party’s at, brought to you live from Room 90. Late-night crunching numbers (and snacks) before I head to Milan.”