Letter from the Publisher: Savoir Flair Launches Arabic Edition

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Today, our company marks a major milestone by launching Savoir Flair Al Arabiya — Savoir Flair’s new Arabic edition — with the ambitious goal of setting benchmarks for editorial, commercial, and technical innovation across the Arabic-language publishing market.

With a focus on world-class editorial and breathtaking photography, Savoir Flair Al Arabiya offers the discerning Arab reader premium luxury content on the same pioneering platform as its sister website, Savoir Flair’s.

It is with great excitement that we reveal this much-anticipated launch, which offers the very best in fashion, beauty, lifestyle, trends, and weddings in the Middle East, all masterfully curated by our stable of expert editors whose unwavering mission it is to uncover the region’s most inspirational faces, places, and spaces – for the first time ever in the Arabic language.

With a focus on world-class editorial and breathtaking photography, Savoir Flair Al Arabiya offers the discerning Arab reader premium luxury content on the same pioneering platform as that of the English-language Savoir Flair.

Savoir Flair Al Arabiya is the expert curator of trends, targeting affluent, innately curious Arab women who are at the forefront of fashion. With an active aim to improve their style — and lifestyle — every day, our readers return to the platform for its trusted voice across fashion, beauty, trends, weddings, and culture.

Much like the market-leading English edition of Savoir Flair, Savoir Flair Al Arabiya will be offering exclusive, original, and aspirational content. From local to global, we will be partnering with the biggest brands, celebrities, and influencers for the biggest interviews, photoshoots, and stories in the region.

We invite you to discover the future of Arabic-language publishing. Welcome to Savoir Flair Al Arabiya.

Haleh Nia
Founding Publisher and Editor-in-Chief,
Savoir Flair and Savoir Flair Al Arabiya

Savoir Flair Nancy Ajram
Photographed by Jeremy Zaessinger
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