Of-the-moment footwear brand Malone Souliers is set to launch a limited-edition shoe inspired by Saudi princess and entrepreneur Reema Bint Bandar Al Saud tomorrow.
The shoe, revealed in Creative Director Mary Alice Malone’s sketch above, is perfectly on trend and follows the brand’s signature modern and feminine aesthetic – with an added royal touch.
True to the Princess’ philanthropic endeavours, the launch also has a charitable aspect; 25 percent of proceeds will be donated to 10KSA, of which Princess Reema is a founding board member. To celebrate the launch, Malone Souliers will host a party with Fashionplate founder Sara Bahamdan in her private home in Riyadh.
“Princess Reema has long been a pioneering emblem within the very same coin of girls and women that Malone Souliers symbolically crafts its products for, with independent liberty and self-assuredness at the heart of their value system. Today, we simply put our shoes where their voices are. In ode to “doing the right thing,” as emblazoned by 10KSA, with this capsule collab, we do,” shares Roy Luwolt, Managing Director of Malone Souliers, with Savoir Flair.
The limited-edition design will be available to purchase through private orders from Malone Souliers following the launch.