A curious thing happened to street style since it first seized hold in the early aughts. Where the street birthed amazing, authentic photographs of what real people were wearing – people unrelated to the fashion industry – it has now grown into one of the most powerful trend categories of the modern era. Because the street was so influential, designers began orchestrating collections according to what was plucked from the pavement. The more high-fashion elevated street style, the more it morphed. It is now a lens that reflects clothes worn by celebrities, socialites, influencers, bloggers, and other well-known doyennes of the fashion set, and their styles are translated into aspirational looks that real people are supposed to imitate. Where it was once the street influencing the runway, it has now become the inverse. Nowhere is that clearer today than on the Etro runway, where “street style” borrowed from the 90s grunge scene collided with extravagant bohemianism. Veronica Etro was inspired to take this route when she decided to imprint styles from her college days in ‘93 to ‘97 at Central Saint Martins onto Etro’s well-known paisley brigade.
The parade of tony eclecticism began with a look that promulgated Etro’s dual influence, as a plaid-and-paisley frock peeped from beneath a duster with embroidered trim and an oversized stripe scarf — the 90s meeting the 70s. It was a simple formula, but the results were anything but.
It was a simple formula, but the results were anything but.
Etro churned out a myriad of patterns in clashing and complimentary pairings, and topped many of them off with Renaissance-era brocade jackets and coats, folksy knit capes, gorgeous embroidered leather jackets, and long buffalo plaid coats. Paisley velvet maxi skirts were a little old-fashioned, as were striped sweaters that nailed the 90s look so accurately as to appear outdated, but the rest of it was beautiful, relaxed, and confident. What is nearly overlooked in such an over-the-top mix of textures and patterns is Etro’s lovely floral motif, which is embroidered onto gorgeous coats, and lined the length of mink fur coats. When it appeared as colorful appliqués against an inky black textured backdrop on a long-sleeved mini-dress, the effect was beautiful.