Topshop Announces Athleisure Collaboration with Beyoncé

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Photo: Courtesy of @Beyonce

Savoir Flair recently reported on the rise of athleisure, predicting it will be the number one trend of 2016, and it looks like our forecasting has been validated with the recent announcement of a major design collaboration between Beyoncé and Topshop. The difference between this collaboration and others Topshop has done is that this is not a one-time release, but rather, a fully realized company called Parkwood Topshop. That means you can look forward to Beyoncé-designed athleisure clothes for many seasons to come.

Mark your calendars for April 16, 2016, because Parkwood Topshop’s debut collection is all but guaranteed to sell out immediately.

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