Earlier this morning, Business of Fashion broke the news that British “It” girl Alexa Chung would be launching her own label in May 2017. After years of collaborating with established brands, including M&S just a few months ago, and earning style credits around the world, there is no doubt that Chung will be able to deliver just the kind of clothes that women want to wear.
Here, Savoir Flair takes a look at eight of Chung’s most pleasantly surprising outfits, proving that she really is the woman for the job.
The trendsetter unexpectedly pairs a vintage-inspired, off-the-shoulder Alessandra Rich dress with Charlotte Olympia ‘Kitty’ ballet flats.
Dude, Where Are My Pants?
Alexa Chung displays her gorgeous gams in a pantless outfit and lace-up pumps to celebrate the Balmain x H&M collaboration.
This Vilshenko folkloric jacket goes with perfectly with Chung’s playful personality.
Far East Flair
The British-Chinese style icon recalls her roots in an oriental dress by Erdem.
The “It” girl proves that metallic doesn’t have to be tacky in a ladylike silhouette at the British Fashion Awards.
Chung shows off her slim and slender figure by cinching the waist on her loose navy-blue jumpsuit.
Chung stays cozy and comfy in furry Gucci Spring/Summer 2016 slippers.
Dressed to Chill
The charming style icon goes “normcore” at London Fashion Week in white overalls and black Birkenstocks.