Meet the Only Makeup Look That Matters This Halloween

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Donni Davy Euphoria makeup
Photo: Courtesy of @donni.davy

Maybe you haven’t seen HBO’s dark, dramatic teen series Euphoria, but you’ve no doubt heard about it. It has become a bona fide cultural phenomenon. Thanks in large part to a tensely directed plot, visually stunning cinematography, and an all-star cast of Gen Zers, Euphoria has become one of the most popular shows of 2019. In fact, it ranks second only to Game of Thrones for HBO’s most tweeted about series ever.

In Euphoria, Zendaya plays Rue, a desperate drug addict attempting to reconcile her demons while navigating the mean streets of high school. Zendaya is incredible on screen, both captivating in her intensity and riveting in her portrayal of a young adult struggling with mental illness. The supporting cast is also given plenty of time to develop their characters, and the whole thing is carried by a constant undercurrent that, at any given moment, something is about to go horribly wrong.

As much as the show has built accolades, many of them come from the makeup choices that have gained their own cult following. The show’s makeup artist Doniella Davy uses bold makeup to give each character a clear identity, and legions of people from all over the world have been obsessed with copying every single look from the show – especially as Halloween approaches. From the gloomy glitter look that Rue often sports to the splashes of neon favored by Jules (played by Hunter Schafer), we’ve rounded up the best looks to try.

1

Neon Wash

You can really get creative with this one. Create a watercolor rainbow palette around your eyes with colors that blend and bleed together, or draw sharp graphic lines in a variety of different colors. Try color-blocked neons or an all-over wash of color with images etched over it in white eye pencil.

Euphoria Jules makeup
Photo: Courtesy of @donni.davy
2

Bling Ring

Rhinestones and pearls are used throughout the show to line the eyes, but this look is especially spectacular. Captured in peacock colors, Davy used the Maybelline ‘Color Tattoo’ eyeshadow as a base, and then decorated on top of it with rhinestones (using eyelash glue). She finished the look by placing clear rhinestones all over the face for a striking effect.

Bling Ring peacock jewels
Photo: Courtesy of @donni.davy
3

Gloomy Glitter

Your best bet for achieving this look is glitter gel. Davy posted a tip on Instagram on how she achieved this look saying, “Pressed glitters work really well on top of powder eyeshadows, but the glitter may travel a bit to other parts of your face. Glitter gels, while they will stay exactly where you put them, will completely muck up a regular powder eyeshadow. Gels work the best either alone or on top of a long-wear eyeshadow cream or liner.”

Photo: Courtesy of @donni.davy
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