Call it millennial pink, rose, blush, rose gold, or just plain pink, but this design trend shows no sign of abating anytime soon. In fact, every time we think it may die down, it shows up again in a big way, like in Nike’s brand new millennial-pink collection. The ironic side of pink’s massive popularity is that the shade has been persona non grata in the design world for decades, mainly because it’s associated with all things twee, girly, and frivolous.
However, with gender fluidity on the rise, pink is no longer just for girls. The new generation of sophisticated pinks has true staying power. From clothes and beauty products to splendid interiors, these hues have a way of making everything pop. When it comes to home décor, pink has been appearing all over the place, from accent walls and floors to furniture and even shower tiles.
In fact, some people have gone so far as to cover entire buildings in cotton-candy shades, as is the case of the La Muralla Roja housing development in the Spanish town of Calpe, pictured above. Willing to take the plunge yourself? Below, you’ll find a wide array of interior shots that prove pink is a sophisticated, grown-up, and even worldly choice for your home.