Move over Spotify and Songza — fashion powerhouse Miu Miu has launched a stylish new music (or ‘muisic’) app that allows you to create 10 custom tracks composed by the famed and long-time Miu Miu collaborator, DJ Frédéric Sanchez, along with an array of eye-popping graphics.
Miu Miusic remixes the tracks (inspired by the ambience of Miu Miu’s fashion shows) and pairs them with graphic patterns to create mesmerizing, shape-shifting videos with exclusive Miu Miu runway clips.
An exciting new digital venture for the brand, the app blends the world of music, fashion, and technology for customers across the globe to have access to runway designs 24/7. Instilled with unique fashion show sequences from the current season, Miu Miusic creates a trendy and ultra-personalized music video of sorts for you to save for future inspiration, or to share with others on social media.
According to the Miu Miu brand, the app is meant to serve as pure entertainment for fashion moguls and music mavens, as every clip designed is unique and embodies the Miu Miu universe.
Miu Miusic is free to download and is available on iOS, Android, and Windows mobile devices.