Editorial
Balenciaga Enters the Shadowlands
3-minute read | July 23, 2023
Editorial
Chanel’s Enigmatic SS23 Collection Comes Alive in a Dreamy Editorial by Savoir Flair
2-minute read | March 13, 2023
Editorial
The Gucci Bamboo 1947 Is the Ultimate Modern Classic Handbag
3-minute read | June 14, 2023
Watches
Vacheron Constantin's Suite 1755 Returns to the Mandarin Oriental Dubai
3-minute read | November 27, 2023
Editorial
This Holiday Season, Moynat Takes You on a Grand Adventure with the Par la Route Collection
2-minute read | November 27, 2023
Fashion
Figuring Out Your Fall Wardrobe: Here Are the Must-Have Staples
5-minute read | November 22, 2023
Jewelry
A Celebration of Sisterhood: Okhtein Transitions Into Jewelry
5-minute read | November 22, 2023
Watches
Innovation and Craftsmanship Take Center Stage at Dubai Watch Week 2023
2-minute read | November 22, 2023
Watches
Dubai Watch Week Put the Haute in Haute Horlogerie
12-minute read | November 21, 2023
Interview
Audemars Piguet's Departing CEO Plans to Go Out With a Bang
12-minute read | November 20, 2023
Editorial
Fendi and The Power of Accessorizing
3-minute read | November 17, 2023
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Watches
Vacheron Constantin's Suite 1755 Returns to the Mandarin Oriental Dubai
3-minute read | November 27, 2023
Editorial
This Holiday Season, Moynat Takes You on a Grand Adventure with the Par la Route Collection
2-minute read | November 27, 2023
Fashion
Figuring Out Your Fall Wardrobe: Here Are the Must-Have Staples
5-minute read | November 22, 2023
Bags
A New Era of "It" Bags: Gucci Revives Its Iconic Horsebit 1955 Bag with a Sustainable Twist
3-minute read | November 17, 2023
Arab Designers
10 Brilliant Palestinian Fashion Designers Who Are Turning Their Heritage Into Art
5-minute read | November 16, 2023
Fashion
8 Super-Cool (and Mid-Priced) European Brands Carving a New Niche
3-minute read | November 13, 2023
Watches
Jacquie Aiche and Timex Unveil a Stunning New Watch Line
3-minute read | November 12, 2023
Breaking News
Moschino Creative Director Davide Renne Dies at 46
1-minute read | November 10, 2023
Watches
The Code 11.59 by Audemars Piguet Unveils 38mm Edition in Deep Purple and Ivory Tones
5-minute read | November 8, 2023
Bags
An It-Boy With an It-Bag Collection
3-minute read | November 7, 2023
Sportswear
From Valleys to Peaks: The Cool Girl's Essentials for a Day Hike
3-minute read | November 7, 2023
Shoes
This Fall, We're Wearing Ballerinas — Except They're Cooler Than Ever Before
3-minute read | November 6, 2023
Palestine
The Art of Tatreez: Palestine's Yesterday, Today, and Tomorrow
6-minute read | November 1, 2023
ICYMI
The Top Fashion and Beauty News Stories of November 2023
5-minute read | October 31, 2023
Phoebe Philo
Phoebe Philo Is Officially Back, But Is the Hype Warranted?
3-minute read | October 31, 2023
Fashion
Unveiling Layers of Artistry: In Conversation With Rami Al Ali
4-minute read | October 30, 2023
Jewelry
Sabina Belli: Leading the Future of Luxury with Pomellato's Empowering Vision
6-minute read | October 30, 2023
Fashion
The Second Act: Kylie Jenner Makes Her Fashion Move With KHY, Her New Clothing Label
3-minute read | October 26, 2023
Watches
431 Diamonds Glimmer on Hublot’s New 2023 Classic Fusion Watch
2-minute read | October 26, 2023
Jewelry
How Empress Joséphine Became the Muse of Legendary Maison Chaumet
3-minute read | October 25, 2023
Watches
Audemars Piguet Sets the Time with Five Stunning New Models
5-minute read | October 12, 2023
Bags
From Kylie to Hailey, the "It" Bag Every "It" Girl Is Obsessed With Right Now
2-minute read | October 10, 2023
SF Exclusive
An Exclusive Look Behind-the-Scenes at Miu Miu Spring/Summer 2024
2-minute read | October 10, 2023
Op-Ed
What Does Posting on Social Media Really Achieve in Times Like These?
7-minute read | October 10, 2023
Op-Ed
Rage Against the Machine: Why Fashion Is in Desperate Need of Reform
8-minute read | October 10, 2023
Chanel
Defining the Indefinable: Amanda Sanchez on Chanel's Timeless Allure
5-minute read | October 10, 2023
Watches
Vacheron Constantin Dances With Time and Beauty in Iceland
2-minute read | October 10, 2023
Travel
Going Somewhere? The 10 Best Luggage Brands (for Every Type of Traveler)
7-minute read | October 9, 2023
Watches
A Permanent Summer on Your Wrist, Courtesy of Richard Mille
5-minute read | October 9, 2023
Breaking News
Chloé Appoints Chemena Kamali as Its New Creative Director
3-minute read | October 8, 2023
Fashion
Kim Kardashian Is in Her Vintage Chanel Era
2-minute read | October 7, 2023
Interview
What It Means to Be a Modern Woman, According to Couturier Tamara Ralph
4-minute read | October 3, 2023
Fashion
A Rendezvous in Paris With Mezzo-Soprano Farrah El Dibany
3-minute read | October 3, 2023
Fashion
Celine Winter 2023 Pays a Nostalgic Tribute to Indie Grunge and Glam
2-minute read | October 3, 2023
Editorial
Cartier’s Le Voyage Recommencé Unveils a New Odyssey in High Jewelry
3-minute read | October 2, 2023
Celebrity Style
The Most Epic Celebrity Halloween Costumes of All Time
5-minute read | October 2, 2023
ICYMI
The Top Fashion and Beauty News Stories of October 2023
5-minute read | October 1, 2023
Fashion
Montblanc’s Ode to the Library Comes Alive in New York City
3-minute read | September 28, 2023
Fashion
Ounass and Nojoud Al Rumaihi Bring Dreams to Life in Fall 2023 Campaign
3-minute read | September 28, 2023
Watches
Charlize Theron Debuts Breitling's New Collection
3-minute read | September 26, 2023
Fashion
Loewe and Taylor Russell Are a Match Made in Heaven
2-minute read | September 25, 2023
Editorial
Valentino Garavani’s Iconic Ballerinas Find Their Rhythm in Dubai
2-minute read | September 25, 2023
ICYMI
The Top Fashion and Beauty News Stories of September 2023
5-minute read | September 24, 2023
Editorial
Digital Meets Analog at Hublot in an Exceptionally Cool Way
2-minute read | September 21, 2023
Editorial
The Art of a Quick Change, Featuring Miu Miu and Three Stylish Tastemakers
2-minute read | September 20, 2023
Trends
The Internet's Ultimate Guide to the Fall 2023 Trends
5-minute read | September 19, 2023
Fashion
French-Algerian Model Loli Bahia Fronts Chanel's Latest Campaign
3-minute read | September 19, 2023
News
A Letter from Our Founder and Editor-in-Chief, Haleh Nia
3-minute read | September 17, 2023
Jewelry
Bvlgari's Iconic 'Serpenti' Design Finds New Life with the Support of Regional Artists
3-minute read | September 17, 2023
Jewelry
Julia Roberts Shines in Chopard's Feel-Good Cinema Tribute
5-minute read | September 17, 2023
Trends
Dancing Through the Autumn/Winter Season with Harvey Nichols - Dubai’s Latest Collection
2-minute read | September 11, 2023
Breaking News
The End of an Era: Sarah Burton Bids Adieu to Alexander McQueen
3-minute read | September 11, 2023
SF Exclusive
Balenciaga to Unveil Never-Before-Seen Couture at ‘The Woman Behind the Dress’ Exhibition
2-minute read | September 11, 2023
Jewelry
A Fusion of Timeless Luxury and Sustainability: Prada Eternal Gold
3-minute read | September 4, 2023
Jewelry
Boucheron Blends Tradition and Modernity in the 'Plume de Paon' Collection
3-minute read | September 3, 2023
Jewelry
Tiffany & Co. Love Lock: The Intriguing Evolution of the Iconic Jewelry
2-minute read | August 3, 2023
Fashion
Angelina Jolie Launches Atelier Jolie – Here's Everything We Know So Far
3-minute read | July 31, 2023
Editorial
Marli New York’s Life Collection Shines in this Artistic Editorial Film
3-minute read | July 31, 2023
TV & Film
Barbiemania Is Officially Out of Control
3-minute read | July 26, 2023
Jewelry
Is Drake Adding to His Elite Jewelry Collection with a New Piece from Nadine Ghosn?
2-minute read | July 26, 2023
Editorial
Creations of LA Checks in for One Night of Fun with Gucci
3-minute read | July 25, 2023
Margot Robbie
Margot Robbie Really Is a Barbie Girl in a Barbie World
3-minute read | July 13, 2023
Watches
The Reimagined Louis Vuitton 'Tambour' Watch Is Redefining Timeless Elegance
3-minute read | July 11, 2023
Jewelry
A Story About Scotland, Tweed, Coco Chanel, and High Jewelry
3-minute read | July 9, 2023
Jewelry
Explore Nature's Elegance with Chaumet's High-Jewelry Collection
3-minute read | July 7, 2023
Prada
Prada's New Campaign Is a Surrealist Dialogue between Humans and Blooms
3-minute read | July 7, 2023
Jewelry
The Van Cleef & Arpels Le Grand Tour Collection Is a Global Voyage in High Jewelry
3-minute read | July 7, 2023
Jewelry
“More Is More” at Boucheron, Where High Jewelry Blends Art and Opulence
3-minute read | July 6, 2023
Jewelry
Thank You, Delfina Delettrez, for Launching Fendi High Jewelry
3-minute read | July 6, 2023
Trends
The Raffia Trend: Fashion Fad, or Worth the Investment?
2-minute read | July 2, 2023
Watches
Time Traveler: The Ultimate Watch Guide for Every Type of Vacation
3-minute read | June 30, 2023
Fashion
Destination Style: UAE-Based Fashion Brands to Elevate Your Wardrobe
2-minute read | June 23, 2023
Arab Designers
“A Denim Launch in Summer?” Reborn Is Back With a Surprising New Direction
2-minute read | June 22, 2023
Fashion
With the Help of Bottega Veneta, Air Afrique's Incredible Legacy Will Not Be Forgotten
3-minute read | June 22, 2023
Fashion
Experience a Summer of Style in Abu Dhabi Like Never Before
3-minute read | June 20, 2023
Fashion Week
The Chanel – Dakar Métiers d’Art Show Is a Celebration of Fashion, Art, and Culture
3-minute read | June 19, 2023
Fashion Decoded
Understanding the (Surprisingly Short) Life Cycle of a Fashion Trend
6-minute read | November 30, 2023
Fashion Decoded
What Makes a Model a Supermodel? SF Investigates
3-minute read | November 30, 2023
Op-Ed
What Makes an “It” Girl an “It” Girl?
5-minute read | November 30, 2023
Tech
Google's Latest AI Innovation Is Set to Revolutionize Online Shopping Forever
3-minute read | June 18, 2023
Jewelry
After 75 Years of ‘Serpenti’, Bvlgari Proves Ingenious at Reinvention
3-minute read | June 12, 2023
Travel
From Chanel to Dior, Six Summer Pop-up Boutiques Worth Planning Your Travel Around
4-minute read | June 12, 2023
Editorial
Hublot Sets Hearts Racing with a Sizzling New Selection of Watches for Summer
3-minute read | June 8, 2023
Editorial
The Library Spirit: Montblanc’s Captivating Journey into Literature and Creativity
3-minute read | June 8, 2023
Jewelry
Chaumet’s ‘Bee My Love’ Collection Goes Bigger and Bolder than Ever Before
3-minute read | June 4, 2023
TV & Film
The On-Screen Style Icons Who Continue to Influence Your Wardrobe Today
8-minute read | April 13, 2023
Trends
Start Planning Now: 'Daisy Jones & the Six' Is Ushering in a 1970s Fashion Revival
3-minute read | April 5, 2023
Editorial
The New La D My Dior Watch Embodies the Spirit of Dior’s Elegance and Timelessness
3-minute read | March 15, 2023
Fashion Decoded
What Is the Difference Between Fashion and Style?
4-minute read | March 12, 2023
Sustainability
It's Time to Start Shopping Like Climate Change Is Real
5-minute read | January 15, 2023
Editorial
Chanel Maps Out the Glittering Cosmos with Its 1932 High Jewelry Collection
3-minute read | January 13, 2023
Editorial
Across the Universe: Presenting the Mystical Gucci Cosmogonie Collection
2-minute read | December 20, 2022
Celebrity Style
Which Version of Bella Hadid Is Your Favorite?
3-minute read | October 26, 2022
Editorial
Cartier’s Beautés du Monde Jewelry Celebrates the Beauty of the World in All Forms
2-minute read | October 25, 2022
Fashion Decoded
What Does “Price Upon Request” Actually Mean?
4-minute read | October 23, 2022
Celebrity Style
Zendaya Always, Always Gets It Right on the Red Carpet
3-minute read | August 31, 2022
Arab Creatives
Zeid Hijazi’s Fashion Reckoning
7-minute read | August 25, 2022
Celebrity Style
A Look at the Life and Career of Jennifer Lopez
5-minute read | July 23, 2022
Celebrity Style
One Word for Selena Gomez on the Red Carpet? Unpredictable
4-minute read | July 21, 2022
Op-Ed
Is BeReal Actually Real?
4-minute read | June 15, 2022
Editorial
This Bottega Veneta Ramadan Editorial Demonstrates the Art of Dressing Up
2-minute read | April 7, 2022
Fashion
Savoir Flair Issues a Manifesto: Our New Roadmap for the Future
4-minute read | February 13, 2022
Fashion
It’s Not a Bag, It’s a Birkin — Why Is the Hermès Birkin so Iconic?
4-minute read | November 4, 2021
Arab Creatives
Coming Out of a Dark Place: Ziyad Buainain Discusses the Healing Power of Fashion
7-minute read | August 31, 2021
Interview
This Jewelry Brand Is a Strong Reflection of Emirati Culture
1-minute read | July 20, 2021
Interview
Mary Katrantzou and Bulgari Come Together for One of the Coolest Collabs of the Year
5-minute read | April 7, 2021
Editorial
An Exclusive Interview with #SFX Star Olivia Palermo
6-minute read | February 27, 2021
Interview
Model Lana AlBeik Opens Up About the Fashion Industry in Dubai
6-minute read | February 2, 2021
Skincare
4 Reasons Why Lemons Should Be Your New Beauty Go-To
3-minute read | August 16, 2020
Interview
Did This Designer Predict the Future of Fashion Before Anyone Else?
3-minute read | June 27, 2020
Op-Ed
What Do Phrases Like ‘Cultural Appropriation’ and ‘Virtue Signaling’ Mean?
6-minute read | June 14, 2020
Fashion Decoded
Remembering the Black Designers That Fashion Forgot
6-minute read | June 7, 2020
Interview
Kerby Jean-Raymond Is a Force to Be Reckoned With
7-minute read | May 18, 2020
Fashion Decoded
Why Are There So Many New Seasons in Fashion?
4-minute read | September 4, 2019
Interview
Introducing One of Fashion’s Most Powerful Women, Stephanie Phair
10-minute read | April 15, 2019
IWC Schaffhausen
Supermodel and IWC Ambassador Karolina Kurkova Gets Real About Motherhood
8-minute read | February 27, 2019
Interview
Even If Rosamund Pike Is Late, She's Right on Time
9-minute read | February 12, 2019
Fashion Decoded
What Made Dior’s “New Look” So Revolutionary?
4-minute read | January 20, 2019
Editorial
Halima Aden: From Refugee Camp to the American Dream
13-minute read | November 25, 2018
Celebrity Style
25 Celebrity Airport Looks That Are Too Good to Gatekeep
3-minute read | June 12, 2018
Fashion Decoded
Why Has Modest Fashion Become a Movement?
6-minute read | December 10, 2017
Fashion Decoded
A Brief Primer on Modern-Day Feminism
8-minute read | November 21, 2017
Fashion Decoded
Ever Wonder Why the Fashion World Loves Skate Culture So Much?
5-minute read | September 12, 2017
Fashion Decoded
3 Fashion Innovations That Will Absolutely Blow Your Mind
7-minute read | September 10, 2017
Fashion Decoded
Do We Even Need Celebrity Fashion Designers?
7-minute read | July 28, 2017
Fashion Decoded
Are Colored Gemstones the New Diamonds? Savoir Flair Investigates
3-minute read | June 4, 2017
Op-Ed
How the Broken Fashion System Conversation Got Hijacked by Big Business
11-minute read | January 18, 2017
Fashion Decoded
Forever Chic: A Retrospective Look at the Bohemian Trend
6-minute read | January 16, 2017
Fashion Decoded
Is Los Angeles the Next Big Thing in Fashion?
5-minute read | January 11, 2017
Street Style
How Has Street Style Evolved Over the Years?
7-minute read | December 21, 2016
Fashion Decoded
What Exactly Is the Problem with Sponsored Posts?
3-minute read | September 5, 2016
Fashion Decoded
5 Fashion Facts That Will Surprise You
5-minute read | June 15, 2016
Ramadan
Major Fashion Brands Invest in the Ramadan Shopper This Year
4-minute read | May 31, 2016
Op-Ed
Early Adopters: The Brands That Are Changing Their Business Model
7-minute read | May 17, 2016
Fashion Decoded
Do Brands Really Need High-Profile Designers Anymore?
7-minute read | May 10, 2016
Op-Ed
The Effects of 3D Printing on Fashion
5-minute read | March 15, 2016
Fashion Decoded
What Is Disruption, and Who’s Doing It Best?
4-minute read | January 12, 2016
Fashion Decoded
The Rise and Rise of Influential Female Designers
5-minute read | January 12, 2016
Fashion Decoded
What You Need to Know About the Nike vs. Adidas Rivalry
3-minute read | January 10, 2016
Op-Ed
Identity Crisis: Do You Really Need to Have a Signature Look?
5-minute read | January 5, 2016
Fashion Decoded
A Brief History of Fashion Week
8-minute read | September 4, 2013
Fashion Decoded
How to Become a Fashion Designer in the Middle East
8-minute read | November 30, 2023
Trends
Rebooting the Fashion Industry Model – How to Adapt and Why
6-minute read | December 16, 2015
An Open Letter to the Fashion Industry
6-minute read | October 27, 2015
