NARS to Re-Launch in the Middle East

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Photo: Courtesy of NARS

After a hiatus of nearly five years, international beauty giant NARS Cosmetics announced today its plans to re-launch in the Middle East this October. “This is such an exciting time for NARS, and we are pleased to further expand our long-standing partnership with Sephora to the Middle East,” said Louis Desazars, CEO of NARS Cosmetics. “We have received a lot of demand for the brand from consumers in the region, and now we will be able to provide them with the opportunity to experience its range of rich colors, luxurious textures, and innovative products.”

The fashion-forward brand, known for its sleek, black packaging and outstanding performance formulas, encapsulates the beauty philosophy of Founder and Creative Director François Nars, maintaining empowerment and creative experimentation at the heart of every product innovation.

Starting October 16, NARS will initially open two locations in partnership with Sephora at The Dubai Mall and Mall of the Emirates.

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