As a trained makeup artist with years of online tutorials under her belt and a multi-million dollar beauty empire to her name, Huda Kattan is an expert when it comes to eye makeup – to put it mildly. The founder of the phenomenally successful Huda Beauty is particularly excited to talk about eyeshadow following the recent launch of what she says is her favorite-ever eye palette, ‘Mercury Retrograde’.
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“I know a lot of people have been commenting on the versatility of the palette – it really is very versatile,” Kattan says. “There’s so many beautiful textures and colors, so you can create anything from your basic, really beautiful smoky burgundy eye to a more classic smoky eye to an intergalactic crazy eye.”
But what if you’re not-so-confident when it comes to picking up an eyeshadow brush and adorning your lids? Kattan says there are some key pointers you should follow – and some ‘rules’ you should definitely break. Here, the beauty boss shares her top tips on eyeshadow mistakes and how to avoid them.
Don’t Start with Bare Eyelids
“I definitely think it’s important to prep your eyes really well – you need a good base to blend everything on. P. Louise eye base has been going super viral – it’s such a cool concealer. I always like to put my ‘Easy Bake’ powder on top of that so I get a clean base.”
Don’t Do Your Foundation Before Your Eyeshadow
While it may seem sensible to start with foundation, if you’re going to be doing a bold eye look, you risk ending up with shadow migrating under your eyes. “If you like to use a lot of darker shadows, I do think it’s a good idea to start with your eyes,” says Kattan.
Don’t Let Your Shimmer Fade
“I like to make my shimmer pop, so I like to always mix it with something. Recently, I used the Too Faced ‘Glitter Glue’ with the ‘Mercury Retrograde’ nebula [blue-green] shade, which is amazing. I mix the two together and it stays really, really well. I’ll mix them on my hand or a mixing plate.”
Don’t Be Afraid to Experiment
“I feel like a lot of people get really scared about trying eyeshadow tones. For me, for instance, I never wanted to wear the warm shadows that I’m obsessed with now. I definitely think a big ‘do’ is to experiment with tones. I like to do it at the end of the night, so that you’re not committing to going out – you just play at the end of the night. You might surprise yourself, you might even change your makeup game forever.”
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Don’t Think You Have to Use Brushes
“I always think you should use your fingers to blend, especially for shimmers. We do have one brush that’s double-sided; it’s silicone on one side and a sponge applicator on the other. I like to use it because I have long nails, but use your fingers if yours aren’t long.”
Don’t Always Obey the Rules
“I feel like there’s rules, but you should play around, too. Me, for instance, I like warmer tones, so I should never wear anything like the nebula shade, but I love it. So play around, see what you like, go crazy – you just never know what might look really nice on you.”
Don’t Forget to Set Your Eyeshadow
“I set my whole face with ‘Resting Boss Face’ – it’s a pretty extreme setting spray, and that’s what I like. I don’t want to carry a mirror with me. I want to know how I look all day, so the ‘Resting Boss Face’ helps.”