Mini fridges are growing in popularity. Not necessarily because people want to have cold drinks in their bedrooms, but for a much more millennial reason: to store skincare. That’s right, people have been buying cute little fridges – preferably in pastel shades – to keep their toners and moisturizers chilled. Sure, it looks great on Instagram, but is it just a weird online skincare flex or is it actually a good idea for the products? Savoir Flair asked the experts to find out.
Gel-Based Anything Will Benefit
“Products that will benefit from storing them in cooler temperatures are gel-based moisturizers or masks. When applied to the face, the product will help cool irritated skin and reduce puffiness and redness,” says Dr. Preema Vig, medical director of the Dr Preema London Clinic.
“Gel-based skincare products can be stored at room temperature, but keeping them in the fridge simply gives that cooling sensation to the area where the product is applied. The cool products can provide comfort to erythema (a type of skin inflammation causing redness) or compromised skin, and aids the natural healing properties to calm and balance the skin.”
As Will Some Others
Another thing that experts agree is good to keep in the fridge is eye cream. “Applying a cold product on the sensitive undereye area helps vasoconstriction (narrowing of the blood vessels), which reduces puffiness and dark circles. The product will give those tired eyes a refreshed look every morning,” explains Dr. Sabrina Shah Desai, aesthetic ophthalmic plastic and reconstructive surgeon and director of Perfect Eyes Ltd.
If you have a jade roller, it’s also a good idea to keep it in the fridge. It works on the same principles as gel-based products and eye creams – the cold temperature helps reduce swelling and puffiness in your skin. What about other products? “SPF also needs to be popped in the fridge instead of thrown into a cupboard or cabinet as a warm environment will lessen the effectiveness of SPF,” says Dr. Ross Perry, medical director of Cosmedics UK. He also advises that people who have prescribed skin products from their GP, such as acne treatments, should check the packaging to see whether it’s best to keep them chilled or not.
But Not All
“Most skincare products should be stored at room temperature,” says Vig. “There are some skincare products that shouldn’t be stored in the fridge, such as serums. The water and oil can separate, which will stop the product from working altogether. It’s best to check on the back of your skincare product; the label will state the recommended place to store that product in particular to receive the maximum benefits.”
Long Story Short
Once you’ve checked the label and found out whether something will or won’t be ruined upon refrigeration, a lot of it is down to what you prefer. “Toner can be put in the fridge. It’s not compulsory but it can be refreshing on the skin, especially in the summer,” says Perry.
So if it feels nice and won’t have any harmful effects, go for it. For many people, skincare is a huge part of self-care, so feeling good should be a main priority. However, it’s worth noting this is all about skincare, not beauty products in general. Don’t be tempted to throw your eyeliner or concealer into the fridge – it might make applying them pretty tricky.