Are You Using Beauty Brands That Give Back?

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eco friendly beauty brands
Photo: Courtesy of Tamara Williams

Being green isn’t just about reusing plastic bags and turning off your lights; it’s also about being green with your beauty regime. There are now numerous brands that strive towards protecting the planet whilst perfecting your pores and pampering your locks.

Be it by recycling packaging, supporting environmental products, or shunning chemical nasties that can harm the planet – as well as your skin – it’s never been easier to do your bit. In celebration of today being Earth Day, kick-start your quest to getting gorgeous while going green with the best eco-friendly beauty brands available.


Lush is one of the most pioneering beauty brands out there when it comes to doing good for the planet. Its products are 100 percent vegetarian and cruelty-free, and it supports fair- and community-trade initiatives worldwide while spreading awareness of global issues.

The brand also combats the over-packaging problem by creating products that can be sold “naked” – a.k.a. package-free. And if you do pick a product that comes in a pot or tub, which are made from post-consumer recycled materials, you can exchange five empty containers for a free face mask. The Lush store in Abu Dhabi’s Yas Mall was built entirely using local, reclaimed timber – it’s also the first store in the country built using recycled resources!

Are You Using Beauty Brands That Give Back?

Lush ‘Amazon Primer Naked Facial Oil’





Aveda was the first company to sign the Ceres Principles in 1989 and is dedicated to continually improving the ten major principles of environmental action, from the conservation of energy to the creation of safe products and services. It was also the first beauty company to make its products by using 100 percent certified wind power.

Partnering with local communities, Aveda has protected watersheds, rivers, and lakes around the world, and has supported over 42,800 women working for clean water in their communities. The brand works to raise money for non-profit environmental organizations while using organic, plant-based, sustainable, and renewable ingredients whenever possible. Throughout the duration of Earth Month, 100 percent of the purchase price of its ‘Shampure Hand and Body Wash’ will go to clean water projects around the world. Since 1999, Aveda has raised more than $60 million through Earth Month initiatives.

Are You Using Beauty Brands That Give Back?

Aveda ‘Shampure Hand and Body Wash’


Galleria Mall


Davines uses 100 percent clean and renewable electric energy to power its offices (and, soon, all of its salons) and works to compensate CO2 emissions by being involved in projects that help safeguard forests around the world. It even has a ‘Sustainable Beauty Day’ during which salons style clients’ locks in return for contributions to environmental projects, chopping hair to help combat the effects of chopping trees.

Are You Using Beauty Brands That Give Back?

Davines ‘OI Oil’





Completely biodegradable and safe for the environment, these super sponges are produced with minimal impact on the planet’s resources. They proudly carry the ‘Leaping Bunny’ and ‘Vegan Society’ symbols to show the brand’s commitment to producing natural, cruelty-free skincare that not only gives you gorgeous skin, but also does so whilst being eco-friendly and fabulous.

Are You Using Beauty Brands That Give Back?

The Konjac Sponge Company ‘Face Sponge’


Beautiful Brands



Love your locks and the planet with these 100 percent natural and organic hair heroes. Created by Fabian Lliguin – an avid humanitarian and renowned stylist and colorist – Rahua supports Amazonian tribes by purchasing native oils directly from those who produce them. These indigenous women source the oils using ancient techniques passed down through ancestral knowledge, ensuring that local nature and the environment aren’t harmed in the process.

Are You Using Beauty Brands That Give Back?

Rahua ‘Shampoo’




The Body Shop

When it comes to being eco-friendly, The Body Shop does it all. It has 25 Community Fair Trade suppliers around the world and an Ethical Trade program, is strongly opposed to animal testing, and is committed to protecting the planet. It has pledged to reduce its CO2 emissions and electricity consumption by 50 percent, and domestic water consumption by 25 percent by 2020. Part of its pledge also includes helping over 40,000 economically vulnerable people around the world and protecting 10,000 hectares of forest and natural habitat.

Are You Using Beauty Brands That Give Back?

The Body Shop ‘Shea Body Butter’

AED75 / SAR77

Dubai Marina Mall


Kiehl’s doesn’t only protect the planet on a global level (it has donated over USD 3.5 million to environmental causes and supports nearly 100 local communities worldwide), but also a local one. A member of the biggest environmental group in Dubai – the Emirates Environmental Group – Kiehl’s is also part of the Clean Up UAE project. Its ‘Recycle and Be Rewarded’ program lets you exchange empty packaging for free goodies – it has collected and recycled over two million empty bottles and jars so far!

Are You Using Beauty Brands That Give Back?

Kiehl’s ‘Midnight Recovery Concentrate’





Creating cosmetics that care, Caudalie offers products that contain no nasties (so they won’t harm your pores nor the planet) and use only natural and environmentally friendly active ingredients. All packaging is recyclable and made from 50 percent recycled plastic or paper. Additionally, its creator Mathilde Thomas pledged in 2012 to donate one percent of the brand’s turnover to environmental protection and ecology charities every year, saying, “I believe in a greener planet and more committed cosmetics. I formulate my products for all women who, like me, don’t want to choose between effectiveness and naturalness, between glamour and ecology.”

Are You Using Beauty Brands That Give Back?

Caudalie ‘Vine[Activ] Overnight Detox Oil’



Balanced Guru

Creating 100 percent organic, wholesome, cruelty-free, and sustainable products, Balanced Guru is all about “a conscious and passionate commitment to promote the well-being of our customers and the planet we all share”. Using raw ingredients cultivated through sustainable farming, its packaging, marketing materials, and shipping materials are all made from 100 percent recycled and recyclable post-consumer resin.

It has also partnered up with local non-profit organizations to help with everything from teaching yoga to deterring Miami-based youths from crime to supporting the well-being of veterans and helping to raise funds for areas like the Amazon.

Are You Using Beauty Brands That Give Back?

Balanced Guru ‘Face It Deeply Facial Cleanser’




Neal's Yard Remedies

Not only does Neal’s Yard Remedies package its products using glass bottles, jars and 100 percent post-consumer recycled plastic, its packaging is carbon balanced through the World Land Trust. This means that it offsets the amount of CO2 used to make its packaging by protecting tropical forests around the world. To date, it has saved over 750,000m² of endangered forest! It also plans to use 100 percent recycled plastic bottles by 2025.

Packaging aside, NYR sources the safest, cleanest, organic, cruelty-free ingredients that don’t harm you or the planet. They also use 100 percent ethical sourcing to protect and enhance the wellbeing of everyone involved in making its beautiful products.

Are You Using Beauty Brands That Give Back?

Neal’s Yard Remedies ‘Organic Argan Oil’


The Dubai Mall

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