Marc Jacobs Celebrates 40 Years by Bringing Paper Dolls to Life | Savoir Flair
New York Fashion Week
Marc Jacobs Celebrates 40 Years by Bringing Paper Dolls to Life
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by Mimi Droeshout 3-minute read February 14, 2024

A tribute to fashion iconography.

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Marc Jacobs celebrated his brand's 40th anniversary with a breathtaking Fall/Winter 2024 show at Park Avenue Armory, right on the cusp of New York Fashion Week. Opening with an homage to artist Robert Therrien, the stage was set with oversized furniture, leading into a runway spectacle of light, drama, and exaggerated fashion. 

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The “Wonder” collection whisked us back to the 60s, blending Jacobs' signature dramatic flair with playful proportions and whimsical touches. Models in voluminous hairstyles and dramatic makeup paraded in garments that fused past and present, reminding us why Jacobs truly is an iconic in the industry.

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