Level is the biggest shoe store in the world and one that exclusively carries sought-after brands. This spring/summer season, Level compiled the hottest new footwear trends for its advertising campaign, and reflected the personality of the shoe by pairing it with a ‘protagonist’. This behind-the-scenes video takes you through the process of organizing the ad campaign, from model prep to the actual shoot. Aided by a high-caliber team and motivated by spring’s vibrant trends, this campaign is sure to wet your appetite for new seasonal kicks.
written by GRACE GORDON