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First Look: The Making of Jaeger-LeCoultre's 'Rendez-Vous' Ad Campaign

Jaeger-LeCoultre sees a natural link between the feminine grace of Diane Kruger and their new Rendez-Vous watch collection. This video urges you to reinvent yourself, just as Kruger has transformed from a ballerina into a world-acclaimed actress. She sits behind a canopy of lights, poised and delicate with the Rendez-Vous watch glittering on her slim wrist. With self-assuredness and windswept hair, she faces the camera. This inspiring portrait of confidence is the underlying message of the Jaeger-LeCoultre 'Rendez-Vous' ad campaign, and few could pull it off as convincingly as Diane Kruger.


written by GRACE GORDON|video: courtesy of JAEGER LeCOULTRE

-September 23, 2012

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